SEO Specialist ATS Keywords
Include these keywords in your CV to pass Applicant Tracking Systems and increase your chances of getting seen by recruiters.
Marketing12Essential
4Recommended
0Nice to Have
Essential Keywords
Must haveThese keywords are critical for SEO Specialist roles. Missing these may result in automatic rejection.
On-Page SEOOff-Page SEOTechnical SEOKeyword ResearchLink BuildingGoogle AnalyticsGoogle Search ConsoleAhrefsSEMrushContent OptimisationAnalytical SkillsReporting
Recommended Keywords
Should haveIncluding these keywords will strengthen your application and improve your ranking.
Screaming FrogCore Web VitalsSchema MarkupHTML
Keywords by Category
Technical Skills
On-Page SEOOff-Page SEOTechnical SEOKeyword ResearchLink BuildingContent OptimisationReportingCore Web VitalsSchema MarkupHTML
Tools & Software
Google AnalyticsGoogle Search ConsoleAhrefsSEMrushScreaming Frog
Soft Skills
Analytical Skills
How to Use These Keywords
1
Integrate Naturally
Weave keywords into your achievement statements rather than listing them separately.
2
Match the Job Description
Use the exact phrasing from the job posting when it matches your experience.
3
Include Variations
Use both acronyms and full terms: "Search Engine Optimisation (SEO)"
4
Prioritise Relevance
Only include keywords that genuinely reflect your skills and experience.
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